The franchise fee is not cheap, a family costs one hundred taels of silver. Although Lin Yaozu has opened a shop for more than ten years, he cannot make this amount in a year.

If you are not determined, you will not be able to spend this money.

Lin Yaozu was able to start from scratch, naturally relying on vision and perseverance that ordinary people do not have. What kind of vision is still unknown, and if you look at it again, there will be results.

The money is spent, it must be implemented in the end.

Ji Wei's joining attitude is not small. After paying the franchise fee, he will provide door-to-door decoration services and carry out unified decoration according to his requirements.

This so-called franchise, in addition to using the same name and the same signboard, must have a unified standard for decoration, packaging, and clothing. This can maximize the impression of buyers and generate loyalty to the brand.

Fortunately, these were all packaged in one hundred taels of silver, so there was no need for Lin Yaozu to spend extra money, making him much better.

After signing the contract with Lin Yaozu, Ji Wei invited painters, embroiderers, craftsmen and others to come to discuss. After overturning the four-point design draft, the decoration, packaging and clothing were designed in a unified style.

After that, they hired workers to go to Lin Yaozu's shop to remodel. On the other hand, Ji Wei asked people to take the drawings and went to Qingcheng Printing Workshop to find old acquaintances to order packaging.

As for clothing, it's the best solution.

In terms of color, the taste is dark red and gold. Dark red as the base, this is a color that very few people will use, not enough for everyday life and not enough for civilians. Coupled with the brand logo embroidered in gold, it looks very eye-catching.

The next half-month renovation, during this time, all business experts in Daxi Town were alarmed. Because this is not only Lin Yaozu's unilateral renovation, but also the Zhangjia shop on Yong'an Street, which has just opened not long ago, has also begun to close for rectification.

After half a month, the stores of these two stores are surprisingly consistent in terms of signboards, store furnishings, and color matching, in addition to the size of the storefront.

Rao is someone who doesn't know the inside story, and he also understands what secret agreement was made between the two families to make such a change.

Although Lin Yaozu was afraid that someone would compete with him for business, but as Ji Wei said, the one hundred taels of silver was not someone who was willing to pay like him.

Furthermore, there are so many large and small cake shops in Daxi Town, but it is not because there are big ones, there is no living space for small shops. Not to mention the shops that sell pastries now, the entire Daxi Town can be counted on one hand.

There is simply a shortage of supply, and there will be no business grabbing.

When Lin Yaozu's shop reopened, Ji Wei was invited to cut the ribbon for him. Because of this, Ji Wei was able to see Liu Yimian justifiably, and was tired of staying in the house with him for two days, and had to rush back to Changliu Town to take over the burden that Mr. Zhang gradually gave him.

Every day, in addition to looking at Zhangjia Houhou's old account books, I learned about the operation status of Zhangjia's major stores. Due to the successful transformation of Lin Yaozu's shop, the business has become more and more prosperous, and has long been far behind his previous opponents. He attracted a lot of eager colleagues, who came to the door every now and then, always wanting to make a franchise deal with him.

Seventy-eight out of ten of the visitors heard the high franchise fee, their faces turned blue with fright, and they turned around and ran away. Only 20 to 30% of the people left, willing to sit down and listen to Ji Wei talk about the plan.

If you are really interested, you have to take someone to the physical store to see how the business is doing and how the customer's reputation is, and then try the items in the store and go back and think about it.

After this set of processes, it is impossible to count those who can actually sign a contract in the end.

Although the results are not satisfactory, the process is indispensable.

With the expansion of the business and the continuous increase in the supply, the space at the beginning has long been insufficient. Ji Wei found another vacant house nearby, open the admission standards, facing the entire Changliu Town, giving priority to young teenagers who have not yet married and established a business, and who are honest and responsible, signed a contract, and became a long-term apprentice under Ji Wei. . If he turns from an apprentice to a regular, he can become a core member of his side. The future is bright, and there may be a chance to become a store manager.

In the shortest time, Ji Wei became the hottest celebrity in Changliu Town. And the price of being a celebrity is to become a spinning top.

However, apart from these official affairs, Ji Wei also takes time out every day to deal with personal affairs. As he once said to Liu Yimian—

Even if I don't come, I'll let you know that I'm thinking of you every day.

For Ji Wei, the most romantic thing he can imagine is to deliver his thoughts through one dessert after another.

*****

"I stopped by and took it with me. If you don't open it quickly, show it to me." You Yuan carried a small box in his hand, moved a stool and sat down at Liu Yimian's table, watching him coax.

I don't know since when, Liu Yimian will receive a box of exquisite pastries with ribbons every day.

At the beginning, some students who were not used to it were quite reticent about this. But as the days went on, this snack from another town, delivered to Liu Yimian regardless of the weather, conquered the tongues of each of them...  .

Liu Yimian is very generous and will always share things with others.

Over time, everyone began to look forward to this little surprise at the same time every day.

What will it be today?

No one knows except Ji Wei.

Liu Yimian opened the box, and a piece of paper was scattered on the ground. He bent down and picked it up. On it was written a line of crooked characters and a line of slender and regular small letters.

My Tiramisu boy, would u take me away?

my beloved boy, will you take me away

Someone stretched out his hand to look at the piece of paper, but Liu Yimian hid behind him with his backhand. When someone sneered and said that it must be a secret message written by a lover, Liu Yimian blushed, hid a piece of paper on her chest, pressed it tightly against her chest, and tried her best to move her eyes to the box.

Inside the box is a boxy little cake.

A layer of black powder is sprinkled on top, and a heart-shaped pattern is outlined with cream. The layers of cream are intertwined with finger biscuits fully soaked in wine, as sweet as that early autumn afternoon.