the second day of the new year

Sales figures for Minecraft have also come out.

Thanks to an initial publicity, especially the Qingming Riverside Map, the Forbidden City, as well as pianos, calculators, these special videos.

All of which made "Minecraft" gain a lot of popularity before its official launch, plus its own price is not high, and it has already started a month's pre-sale.

For various reasons, the sales of "Minecraft" can simply explode.

"Minecraft" 24-hour sales: 3,212,231 copies.

3.2 million sales on the first day.

It would be an exaggeration to say that there is no one before and no one since.

But at least it's one of the best results in recent years.

Although the price of "Minecraft" is only in double digits, and there are also tricks in itself, but no matter what, the sales of 3.2 million on the first day are indisputable.

And what amazes many designers in the industry is the incredible gameplay of "Minecraft" and the praise from players.

After the pre-emptive trial that had been opened before the pre-sale ended, the player rating of “Minecraft” was 9.0 points, neither high nor low.

But now the score of "Minecraft" has come to a high score of 9.8.

An incredible statistic.

Although it was said that because of a strong publicity of "Minecraft" before, it also formed a breaking effect.

Even many people who are not players know that there is a game called "Minecraft".

Coupled with the early pre-orders, many designers in the game industry feel that "Minecraft" will have a higher first-day sales.

But when the 3 million sales came out, it really shocked everyone.

"My God, Chen Xu is too fierce, isn't it? Such a high sales volume for a pixel building game?"

"Stop playing with building blocks, your building block game looks like this!"

"The main reason is that the publicity of this "Minecraft" is too strong!"

"Yeah! It's the first time I've seen such a fancy game that can be played on publicity."

"It's a textbook propaganda!"

"It's amazing, but it feels like "Minecraft" can do it, and it doesn't have any reference value at all."

"Yeah, "Minecraft" can be promoted like this, mainly because of the support of the game mechanics. Ordinary games can't do it if they want to learn this."

Designers in the industry who have been paying attention to "Minecraft" all the time are full of emotion.

And in the project room of Tenghua's "Navigation".

After getting a data message from "Minecraft", Zhu Yi also let out a sigh of relief, and was a little fortunate at the same time.

In the beginning, he really wanted to wrestle with Minecraft, especially after its demo was over.

However, because of the follow-up promotion of "Minecraft", he finally restrained himself. Even if he chooses to waste the previous warm-up promotion resources, it will take a while.

Looking at it now, this can be said to be a brilliant move!

After all, the game industry can be a very magical industry.

No one can say what will happen. A high-profile masterpiece may suddenly become waterloo, and some small-scale games may suddenly explode and become popular all over the world.

There are basically cases like this every year.

Moreover, Chen Xu himself has an amazing record and has created many miracles.

With the super popularity of "Minecraft" and the amazing content presentation.

Zhu Yi is also extremely cautious, and now let's see how he made a good move!

In a month's time, the popularity of "Minecraft" should almost pass.

When his "Voyage" is online at that time, it should be more secure.

………………

The game industry's attention to "Minecraft" obviously has nothing to do with players.

For players, once again entering "Minecraft" and experiencing it, more and more content has been discovered.

From the beginning, didn't understand anything, and learned to use stone to build a furnace, and learned to use a furnace to cook food, as well as smelting to make iron ingots, armor and weapons.

From the very beginning, he would only dig a hole to bury himself, and then he would dig a cave to be a caveman.

At the same time, some players also found that the small animals in the game can even be domesticated with food.

Over time, players have discovered the fun of this game little by little.

Of course there were some tragic things along the way.

For example, if you die in the wild with a lot of materials, then you can't find the place of death and can't retrieve the materials.

I finally built a comfortable and warm home, and then went on an adventure in the wild, but could not find the way home. People are still alive but actually dead.

For this reason, many players will build a tall building in their home as a beacon in order to find their way home after going out and so that they will not get lost, or build a direction-pointing sign after walking for a while. Beacons so you can find your way home.

Of course, there are even more desperate things, that is, some players have worked hard to build a home. After sleeping all night and getting up during the day, they opened the door and saw a creeper squatting at the door. Before they could respond, white light and squeaks appeared. .

At the same time, there are videos in major communities, and posts and videos about "Minecraft" have also undergone a wave of massacres.

"My first experience in the world, basic teaching lets you understand how to play! 》

"Dig three and fill one, cavemen, and local materials, which of these behaviors have you done? 》

"Teach you how to build a duplex villa! 》

"MC Infrastructure Team: Restore the Great Wall! 》

On major video and community websites, the corresponding posts are basically from shallow to deep.

At the beginning, it was basically some videos and posts similar to teaching beginners.

Mainly some players who understand the basic rules of the game, give science popularization to novices.

However, soon as players become familiar with the game, more and more videos are also showing a hundred flowers blooming.

There are all kinds of funny spoof videos, videos of technical streams of building houses, and walkthrough videos that simply teach players how to survive better in survival mode.

At the same time, on major live broadcast websites, "Minecraft" has also shown a boom, and many game anchors will broadcast this game in their spare time.

Of course, it is more that countless players are playing games in various ways that they like in Minecraft.

Some players regard it as a pixel-style building block game, open the creative mode or enter the peaceful and pure server, and build buildings with like-minded players.

Some players regard it as a survival adventure game, collecting materials in survival mode and carefully exploring the unknown.

Some players regard it as a unique multiplayer mode game, in which they form gangs and develop vigorously.

At the same time, some players regard it as a travel game, admiring the magnificent buildings made by Chen Xu, as well as some buildings open to other players.

Of course, there are also some rip-offs on the Internet. For example, some players have opened the server with good intentions, but they have not been set to be indestructible and have been maliciously destroyed by others.

There are bad people in the crowd!

But compared to other games, it can be said that "Minecraft" is the least hostile game.

Even the multiplayer mode, which is most likely to cause disputes, is much more harmonious than other games.

In this regard, Chen Xu did not pay much attention to it.

After all, where there are people, there are rivers and lakes, and the player's affairs are left to the player to solve.

………………

As time progressed, the follow-up sales data of "Minecraft" soon was also counted by some third-party organizations.

It sold 10.12 million copies in the first week, with 8.62 million weekly active players.

Despite this period of time, it is clear that the fervor of Minecraft can be felt.

But when this data came out, it still surprised everyone.

what's the situation? 10.12 million copies were sold in the first week, and more importantly, the number of weekly active players was as high as 8.62 million?

What a monster!

You must know that for some large-scale publicity games, the first-day sales can be said to account for the majority of their sales, maybe even half of the sales.

But this law seems to have expired in Minecraft.

Because its trend is too stable.

In NetDragon and Tenghua's two studios, although they are not together, Meng Zuo and Zhu Yi are a little suspicious of life when they watch the relevant data of "Minecraft".

In particular, Zhu Yi originally wanted to wait a month after the launch of "Minecraft" to launch "Voyage".

But in the future, he has thought about how to promote it without much money.

But the increasing popularity of "Minecraft" scared him directly.

Although he felt that the sales of "Minecraft" would be terrifying, the sales of 10 million in the first week still surprised him.

Although the price of "Minecraft" is not high, this is the first week!

And looking at the heat of the posture, there is no trend of cooling down, even more exaggerated than the original "Jelly Bean Man".

If this rate of growth continues, won't Minecraft become the best-selling game of all time?

Moreover, the so-called sandbox gameplay of "Minecraft" is completely different from the core of the previous industry discussions!

At this moment, he was a little confused.

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