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Chapter 61:
[Accidental Markers · Seventieth Chapter]
The killing of summer vacation is officially started in mid-July, and China's major video playback platforms, film and television forums are paying attention to grades.
"Mirror Water Moon" successfully occupied the first place after the third day, followed by the workplace drama "Investment Elite" and Science Fiction IP drama "Genetic Program", and the starring of several dramas is a first-line actor. Belt heat.
Of course, a few billion playback, a lot is repeatedly click on, and people in the circle know the same.
But it is better than "folding paper", but it is better to have more tens of millions of playback.
The same drama, "folding paper", is ranked in the list, which is the worst score in the drama of Tianzhu investment, and several video platforms and Pei Shaoze discloses the depors of Pei Shaoze. It is also watching jokes, even some gloats.
The first investment in the first time, and it turns into "total payment", miserable!
The first week is very fast, and the major video websites are rushing to open "members of the pre-broadcast".
These IP players have more than 40 episodes, using 2 episodes of the suncast, or the update of the 4th episode, if you are willing to spend money, "super-call", then you can see a few episodes than others, one episode usually 2 dollars.
"Mirror Water Moon" opened the super-on-demand, the plot was in the stage of the two protagonists. The star powder was willing to spend money in order to support idol, but there is a large number of people who chase the drandons and don't mix the powder, and don't know how to brush data. , Brush click, they just have a boring watchpan to send time, charge members and spend money? Everyone is naturally not happy.
The pay rate of advanced on-demand is not optimistic. Pei shaoze is estimated from the number of hombings and the officially shown. The top three of these play audience pays less than 30%, a large batch of fattening party, ending the party is not Leg to spend money in advance. Want to look back, wait for two weeks?
"Folding paper" is also broadcast to the tenth episode, but the plot is quite exquisite -
Pei Shaoze Let the clip put the plot exactly in the key node of "Qinnian coma to the hospital for examination, find it into anomiga"!
This scene of Cheng Xia was very fluent, and when the attempt was at the beginning, he touched the director and the original.
I always thought that I was an Alpha's teenager. Suddenly I knew an Omega positives in the body. He smiled and smiled and thought that the doctor made a mistake. After seeing the inspection report, the young eyes were slightly, the surface It doesn't matter, but the heart is very tangled, struggling, after the doctor and my sister go out, the Qin Nian, which hangs down the eyelashes, makes people feel distressed.
Subsequently, the Linghu TV announced the way of watching the drama after "folding paper".
It is not a member of the member lead, but - the box office is divided into the network movie's buyout mode.
That is to say, I want to see the play behind, I have to pay for it. As long as I bought it, I can watch the drama at any time. If you really have to raise, then you have to wait for more than half a year to pass the "film and television copyright protection period" to watch it for free.
Waiting for half a year, this is not a concept at all two weeks!
Admire is spent in advance, don't spend two weeks.
But "Folding Paper" is different-you don't spend money, you can't see the follow-up at all!
After discovering Pei Shaoze's "sao operation", several other video platforms are about to laugh. They think that Mr. Pei can divide 1 million at the box office this time, even if he is awesome, privately, he still uses Pei Shaoze's unexpected accounting mode as a post-dinner joke. .
Folding paper official blogs and Linghu TV official blogs were simultaneously overwhelmed by negative comments. These navy soldiers were all in a unified caliber, cursing: "I want to be crazy!" "Broken web dramas have to be paid for?" "Who spends the money? Who stupid!"
Pei Shaoze looked at the large number of negative comments and looked calm-he knew who hired the navy.
The next evening, after the eleventh and twelfth episodes were released, everyone was surprised to find that only one episode received 50 cents!
5 hairs? ! Buying a steamed bun on the roadside costs one piece. In the era of inflation, things calculated on the basis of "mao" are really rare. It's like a big sale at the property price. The price is so low. You can see how sad the crew is.
As a result, many viewers have this psychology——
"It's only 50 cents. Would you like to buy it? The price is quite conscientious."
"This drama is really cute. Qin Nian makes people feel distressed. Buy it and support the newcomers!"
"If you don't buy it, you won't see it, and there is no piracy online. Let's wait and see for a while, and then decide after reading the comments of the people who bought it."
"After bought, you can lend the account to the classmates. If you buy a complete department, you will spend 5 dollars, it is very cost-effective!"
That night, Cheng Xia sat uneasy before the computer.
He spend money to subscribe to this drama, which contributes a meager force for the crew. The relatives and friends around him are of course willing to spend money - but is netizens who are willing to spend money for this drama? Even if one episode is 5 cents?
If the payment rate is too low, if the brother is losing, will the company will be unreasonable?
He opened the eleventh episode with his mood.
The barrage has a lot more than the free episode, but the netizens are very cute, and they have called: "I also have 5 cents of the moon!" "Flowered 5 Mao to fight!" "So cute Qinnian is worth spending 5 hair ... "
For a time, "5 Mao can't buy a loss, I can't buy it," actually fire in the comment area!
Light looks a message across the summer, the highest episode of the eleventh episode, the message is broken, all read the netizens I have been reviewed, and there is even black powder message: "I spent 5 hair Cheng Xia turned into the car, how did he still don't turn over? "
Cheng Xia: "??"
Then you are also very dark, like true love powder, actually willing to spend 5 hair for me.
Most people who have watched the drama left a message saying: "It's great, I will continue to buy it tomorrow!" "The two episodes are only 1 yuan, and the scenery is worth the price." "The plot is not filled with water, it is easy and funny. Sophisticated." "Qin Nian is handsome, cute and distressing, ah, ah, I want to blow Cheng Xia!" "Shen Kai's acting skills are also good, Lu Fengyang is so funny, I really want to get in and beat him! "
Linghu TV modified the scoring system based on Pei Shaoze’s suggestion. One of them is user ratings after purchase, so as to prevent opponents from hiring large-scale naval forces to score low stars. This scoring system also shows its advantages today-no The passers-by who bought it were unable to rate the show. More than 95% of the audience who bought it received a five-star rating, and the remaining 5% of the more discerning audience also scored four stars!
Those who are still on the sidelines find out that those who buy are all given five stars? That must look good, I will buy it too!
As a result, the purchase rate began to slowly increase...
Early the next morning, Mr. Liu called Pei Shaoze and was incoherent with excitement: "Mr. Pei, our payment rate for "Folding Paper" is very high! The user retention rate for episodes 1 to 10 is 80%, and retention The rate of paying users is as high as 70%! Less than 70% of paying users in 24 hours, the data in the background is still increasing!"
Pei Shaoze said: "Yes, wait a minute, there will be a turning point later."
President Liu was stunned for a moment: "Waiting for what?"
Pei Shaoze said: "When "Mirror Flower Water Moon" begins to abuse, I will promote how sweet folded paper is."
Manager Liu: "..."
He actually counted the opponent's rhythm into account, he discovered for the first time-Pei Shaoze was young, and the methods were very hot!
On the ninth day.
Since the summer space is grabbing, "Mirror Water" is 2 episodes of the Tuesday to Sunday, Monday, Sunday, which is 10 episodes every week, lasting 6 weeks, until the summer vacation in late August.
The drama is hitting the path. The two protagonists have only sweet ten episodes, just honey, the sweet honey is completed, then the man is designed, and the fire is to kill the Master, at the same time The woman is also in the design of vicious women, and the mistake is that the father of the male is destroyed her family, and she is displaced by Master.
The two came from the love couple turned into an unsatisfactory enemy.
The woman crashed and cried, smashed the male master, pushing innocent men and the endless abyss ...
The audience was abused. After all, the two starring was a star, the acting is still online, crying in the drama, the audience who chased the vetera, also crying, there is a low tear crying, can't sleep Let's see other dramas.
I abused, of course, have to find a cure drama. These, what workplace, science fiction, martial arts will seem to be cured enough, but the Linghu TV has a folding paper, is said to be a warm and cute sweet?
Everyone sesame the stacked paper, found that the official Bo is very serious, change a poster every day, the little brother on the poster is very handsome!
At this moment, Weibo suddenly appeared a large number of audience comments: "5 cents can't buy a loss, warm campus drama" folding paper ", is really a clear flow of summer space," "I am also chasing, Qin is too cute." @ 程夏 This newcomer is great, I want to be a sister powder from now on Cheng Xia. "" Folding paper is well-made, not so many messy blood plots, easy and lovely, close to life, after reading, warmth of."
These are not the navy bought by Pei Shaoze, but the sentiment of netizens.
The contrast generation gap, everyone suddenly found, those you kill me, my master's dog blood abuse drama is really tired, see a drama, you have to suffer, misunderstanding, misunderstanding, can see people Brain pain.
Is it a cute sweet drama? Why is you going to find a crime!
Mirror Water Moon because of the dramatic drag, the playback is gradually declining, and after removing the data of the water army brush, it is not good.
On July 20th playback list, the first "Mirror Water", which has been ranked, because the plot has a bug, a piece props wearing help, special effects, etc. Negative comments are hot, and Cui Li will spend money with us. Search, but "the" The "The" The "Submits gives the stars, shooting crude, plot old case, but can't catch up.
Even if he let the water army crazy brush five stars, there can be a large number of viewers ruthlessly play a star, Er Star score, all said: "Too dog blood, the woman is the same as the IQ!" "" I am bothering silly I don't explain my misunderstanding, because a misunderstanding is a smashing this, this fuck is also called love? "
At the same time, "Investing Elite" This workplace drama, one of which starring has a private life scandal, leading to implicated the entire crew; "Genetic Program" setting is not rigorous enough, by some of the real learning of the netizens.
... The peers will take it too much.
On July 21, "folding paper" in a good reputation has welcomed the finale.
Netizens can't believe: "Is this not just start broadcasting, how can I broadcast it ?!" "The declaration of this drama is actually very cattle, knows that there are a lot of fattening party, end the party, and want to broadcast it as soon as possible Wave end effect? "" How do I have a strange premonition, summer vacation fairy fight, the last is our small origami sitting on a fishing? "
Pei Shaoze really thinks so. Many people like to get fat on the Internet and watch it in one breath. "Folding Paper" is not the kind of abusive drama with ups and downs, nor is it a big IP drama that needs to delay time to raise the heat, but a warm and healing short school drama. Only when it is broadcasted as soon as possible and the score is up, can it attract a large number of people. Finish the party and buy the drama.
When the audience is upset by the Xianxia drama, when watching the workplace drama routines are greasy, and because of the special effects of science fiction film Waterloo, it is a time of fright.
The folded paper ended just right.
After the end score, the audience who followed the series did not modify the five-star evaluation, and the audience who came later also scored five or four-star high scores, so that "Folding Paper" actually rushed to the "summer file" on the day of the end. No. 1 in the TV series rating list"!
This "curve overtaking" show operation once again shocked the other crew!
Other dramas are being broadcast slowly for the sake of topic. "Folding Paper" ended early because of the relatively short plot. It jumped to the first place on the rating list, with a final score of 9.5. Although the current number of ratings is only more than 5,000, it can This is all the ratings after purchase. The evaluation of real money is much higher than the points drawn from the dramas that can be watched for free!
Cui Jue suddenly felt something wrong.
On the day of the finale, "Folding Paper" rushed into the top five in terms of play volume. The three platforms that talked to Pei Shaoze about collapse also had a not-so-good premonition-the rating of this drama is really too high, a rating of 9.5, completely It is the level of "Masterpiece of the Year"!
A high score will naturally attract new audiences to watch with curiosity.
And the "audience retention rate" of this drama is indeed very strong. The whole drama is fast-paced, warm in style, without any thunder. After watching the previous ten free episodes, most of them will like the handsome and lovely Qin Nian played by Cheng Xia. Or Shen Kai played the ruffian and second-year Lu Fengyang, and then chased it all the way to the end, distressed for Qin Nian's serious efforts, saddened by the youthful secret love in high school, and gratified for their common growth.
The picture of Qin Nian’s origami in the play was edited by a Weibo big V to create a relaxed and cheerful video: “Following Qin Nian to learn origami, I have to say @Cheng Xia is too 6, I learned how to origami in this play. , Roses, small animals, paper airplanes, paper boats, paper towers!"
In the video, the teenager's hands are as flexible as magic. The white and slender fingertips quickly fold the paper, and quickly completed each lovely origami work. Folding paper official blog cooperated with the publicity, and followed up with a section of Cheng Xia’s origami on the set: "We Cheng Xia folded on site, not fast camera, he really can origami @程夏"
Cheng Xia, who didn't change her school uniform and makeup, only wore simple white T and jeans, and was sitting on a stool earnestly origami. The plain-faced teenager greeted the camera with a freshly folded paper rabbit, smiling brightly.
——Suddenly hit the hearts of the audience!
For a time, the topic of #秦年折纸# was brushed hot search!
Due to the blogger @了秦年的Actor Chengxia, Cheng Xia’s Weibo fans instantly skyrocketed to 3 million. Cheng Xia opened Weibo and looked at the terrible number of newly added fans, rubbing her eyes in disbelief: "Yan Sister, did I count a zero wrong?"
Zhou Yan embraced this little cute excitedly: "You are right, Cheng Xia, you are really red!"
Pei Shaoze looked at the data on Cheng Xia's Weibo, with the corners of his lips slightly raised.
The Weibo big V was arranged by him, and the editing was done in advance by the propaganda side. Taking advantage of the wave of enthusiasm at the end of "Folding Paper", he sent the little boy who played origami tricks in the play into the heat. Search.
Cheng Xia made a lot of hard work in order to learn origami. Now that these clips are cut out, the audience can feel the newcomer's hard work and intentions, plus the live origami tidbits of Cheng Xia released by the crew, the hands of the teenager Flip it flexibly, quickly fold white paper into various shapes, and the tidbits of just a few tens of seconds are rushed forward, and the ability to attract powder is first-rate!
Immediately afterwards, another UP host with millions of fans at station A edited a video of "Folding Paper" Scenery, showing the scenery of snow scenes, tree-lined paths, flower beds parks, mountain paths, etc. , All cut out to make a "tourism promotional film", and also correspond to each scenic spot with the actual scenic spot.
This editing video is a short-term playback volume, and the top of the top A station is the top ten hot, and a group of viewers will hear the scenery of the Linghu TV to see "Folding paper". There are more beautiful. Then, the audience who did not accidentally watched the scenery was attracted to the scenery, a collection of a collection of Tianjin's taste and saw the eleventh episode, found a collection of 5 hair, immediately rushed bought it.
......
Buy buy.
The situation gradually became uncontrollable.
After folding the paper, it is like a broken bamboo, and the heat does not fall, but it is rising every day!
Ended the first day #秦年摺纸# to mention the hot search on Weibo; the second day of the end, the travel video edited by the UP main editor at station A was forwarded everywhere and attracted a large amount of traffic; the third day of the end, a pair of newlyweds AO husband in " Folding paper wedding photos of the finale shooting location” attracted a lot of attention on Weibo, and many people even decided to go to the boulevard to check in and take pictures. The boulevard where Qin Nian and Lu Fengyang hug and smile has become a mecca for Internet celebrity dating.
On the fourth day, the "small fresh network drama" folding paper "released by WeChat, took you to the campus time." Zhang Special Beautiful stills.
For a time, "I'm going to see" "I have seen it, I'm really good to see" "Although it is a newcomer but the acting is online" "A rare high-quality web drama" "" This drama can play five-star, see the intention of the crew " "The folding paper is very sincere, I hope that other dramas can also be doing this" ...
The friend circle began a lot of praise from the netizens who have seen it.
The water army is terrible, but it is not more than "tap water".
No amount of money spent on publicity can compare to the crazy Amway in the circle of friends after word of mouth.
Under the high score of 9.5 and the spontaneous propaganda of netizens, the fifth day of "Folding Paper", which ended the fifth day, unexpectedly surpassed the first three IP dramas. With an unexpected dark horse posture, a strong counterattack, rushed to Summer vacation file playback ranking-first place!