Chapter 406

Chapter 406

"It's good that you think that way, because this time I need you to highlight the best parts of this land to others," Lorant said as he pulled out a large parchment and placed it in front of the siblings.

Garten spread out the parchment and smoothed it to clearly display its contents.

On the parchment were simple storyboard drawings Lorant had made. Although his drawing skills weren't sufficient to perfectly express his ideas, the main idea was still clear.

Kate leaned in for a closer look, but the more she examined it, the more puzzled she became.

"Store manager, do you mean for us to go to the Blue Star Territory and introduce the buildings and facilities in the city to others?" Kate asked, somewhat confused. "But the residents of Blue Star Territory should already be very familiar with these, right?"

At least more familiar than she was, having only been there once. Wouldn’t it be unnecessary for me to explain these things to them? Kate thought nervously.

Lorant nodded, even feeling somewhat pleased to hear Kate's question. At least it showed that the two weren't so nervous that they couldn't speak clearly. "Of course, so your main audience is those who don’t live in Blue Star Territory, have never seen it, and don't know what it looks like."

"Those are the main people we want to reach this time."

"But how can we get those people to come to the Blue Star Territory to hear our introductions? Have them take the Floating Giant Duck Route to Blue Star?" Garten asked with concern.

The siblings had a strong sense of responsibility. After seeing this plan, they instinctively felt that the store manager's idea seemed a bit too extravagant and wasteful.

Not to mention how popular the Floating Giant Duck Route is now, just the potential expenses involved would be a huge amount.

Bringing countless people directly to the Blue Star Territory, having them listen to the introductions, and then sending them back would take a long time to complete.

Just thinking about the costs feels overwhelming.

Even more exaggerated is that even with such costs, it wouldn't bring many people at once, and even if it were achieved, the promotional effect would still be quite limited.

And if temporary teleportation portals were used, the round-trip teleportation costs would be even more staggering.

Kate had learned a lot recently. She silently did some mental calculations and felt that the store manager's idea wasn't very feasible and might not be worth the effort.

Lorant looked at their worried faces and smiled, shaking his head. "Of course not, we have other ways to help you. You two just need to show the world how amazing Blue Star is. So, do you feel confident about completing this task now?"

He didn't explain the FullShell system to the siblings. Joe or Mary will explain and arrange that later. Today, Lorant just wanted to see if these attractive siblings had the talent to become broadcasters.

Not every good-looking person can become a qualified broadcaster.

Communication skills, approachability, confidence, and charisma are all qualities a broadcaster should possess. Especially now, since the 'live broadcast' platform he's using is FullShell, which doesn't allow for edits. Once the broadcast starts, it must be done in one take, relying entirely on their skills.

This makes the job even more demanding.

Other qualities can be cultivated later, but Lorant believes that a strong sense of confidence cannot be developed in a short time. Moreover, due to the class characteristics of this world, in most cases, because of living environments, if he doesn't see a certain level of confidence and presence when he meets someone, it's even less likely to appear later.

Fortunately, although the siblings seemed a bit nervous when they saw him, they quickly adjusted their state.

After chatting with them for a while, Lorant could see that neither of them was the type to be stage-shy.

Although they weren't born into favorable circumstances, because Pence was indeed a good teacher and parent, the siblings didn't have an inherent timidity. Instead, they were healthy and confident.

This reassured Lorant somewhat.

Kate thought it over carefully and felt that this didn't seem like a particularly difficult task.

As a seasoned hotel supervisor, Kate naturally has her own way of dealing with people, and both siblings are well aware of their strengths.

Kate nodded confidently: "If it’s as you said, I’m confident I can meet your expectations!"

Garten chimed in: "Exactly, Mr. Lorant, just this kind of work, I believe we can handle it." He added: "Since you think we’re the right candidates, we’ll do our best and not let you down."

The young man’s gaze was firm, his eyes sparkling as he looked at Lorant.

Lorant nodded with satisfaction. He wasn’t concerned about their ability to execute his vision.

In fact, the siblings’ task of hosting the first interworld live broadcast was quite demanding.

But as long as they’re confident, not shy, and willing to speak and act boldly, Lorant believes there will be no problem.

Besides, even if something goes wrong during the broadcast, Lorant believes it’s nothing to worry about.

By then, he’s sure eighty percent of the audience’s attention will be on the visuals, and even if the siblings make some mistakes, no one will be harsh.

Seeing the siblings’ eagerness to try, Lorant felt reassured.

Then, Lorant had Joe take the siblings to get ready.

Meanwhile, the pet shop staff had already begun preparing the necessary materials.

Before the official broadcast, the siblings had to make several preparations, including reviewing the materials, updating their look, and getting used to the setting.

Among these, Lorant paid considerable attention to the siblings’ image.

Even the best raw material needs packaging to shine.

Lorant knew this all too well.

Those celebrities who were polished to perfection in his past life, after stripping away the layers of packaging, weren’t necessarily much better than others. Lorant believed that with the right packaging, the siblings could outshine any celebrity.

So during their conversation, Lorant had already tasked Mary with finding a styling team, ready to create custom broadcast outfits for the siblings.

It shouldn’t be as formal as noble lords at a banquet, nor as casual as everyday streetwear.

It should also highlight the pet shop’s unique style, like the formal wear the shop now offers for beast tamers.

Recently, the beast tamer formal wear and related details have seen significant improvements.

As the beast tamer community expands, more people are embracing the identity, coupled with the aesthetic superiority of the formal wear itself.

More practitioners are opting to wear beast tamer attire in public, and talented designers and jewelry designers have started devoting themselves to the production of beast tamer clothing.

Beast tamer formal wear has naturally become fashionable.

At the same time, many beast tamer-style clothing, accessories, and artistic trends have emerged, and the beast tamer profession has clearly formed a complete school.

Just like those once-popular styles, they are widely loved.

Lorant wasn’t surprised, as the beast tamer style had been refined over years in his past life.

No matter where it’s taken, it will definitely withstand the scrutiny of people’s eyes.

And all the popular styles in this world are inseparable from practitioners.

Practitioners are always the main theme of this world, holding the greatest say, which inevitably leads others who can only 'listen' to unconsciously follow and worship.

Just as in the past, the most popular cultures in the world were brought by powerful nations.

However, on this basis, Lorant gave a slight nudge.

Making the Beast Tamer style popular brings benefits to the Beast Pet Shop that go beyond mere monetary gains. For the Beast Pet Shop, which is now making a fortune daily, money is the least valuable thing.

More important is the influence that this popularity can bring.

The 'Beast Tamer-inspired style' is sweeping the empire, and the more people who consider themselves noble or unique, the more they want to get rid of the 'inspired' label.

But the real Beast Tamer robes are not something just anyone can wear; it must be a Beast Tamer recognized by the Beast Pet Shop.

This will inevitably attract more people to buy beast pets and obtain Beast Tamer licenses.

This is the positive use of influence.

This time, Mary prepared the latest tailored versions of Beast Tamer attire for the two.

The siblings are not Beast Tamers, so they are not qualified to wear the official Beast Tamer robes. Lorant would never break this rule in such a widely publicized event.

In fact, he wants to emphasize this point to deepen the impression of the 'noble status' of Beast Tamers.

Garten wore a brown long coat. Over the past year, he has grown taller, and his figure has become more slender and upright. With simple grooming, he looked exceptionally handsome.

At his current age, he is in that transitional phase between boyhood and manhood. When he smiles, he reveals two subtle little canines, exuding a fresh, youthful appeal. His gentle gaze and smooth brown hair shine brightly in the sun.

After grooming, Garten was the kind of boy who could make even Mary's heart skip a beat.

No one can resist a boy with stars in his eyes, looking at you as if you are the only person in the world.

On the other hand, after careful grooming, Kate looked even more graceful. She wore a light green cheongsam with accents of cherry pink and goose yellow.

The tailored cheongsam was more suitable for a young girl's figure, accentuating her graceful posture.

She paired it with a soft, fluffy Slime fur coat, looking elegant and sophisticated.

It had a very springtime essence.

Of course, this is also the upcoming spring collection that Slime House and Blue Star Apparel will jointly launch. Lorant plans to put it on the shelves after the live broadcast.

He has every reason to believe that such a one-of-a-kind promotional campaign will bring him surprises.

When the siblings stood together, they were a delightful sight.

They didn't need to do anything; just standing there and showing their beauty could make people feel good.

Lorant was quite satisfied with the future brand ambassadors of the Beast Pet Shop, feeling a touch self-satisfied with his own good taste.

With the two artists ready to represent, Lorant checked the promotional scripts prepared by the staff for this campaign. He had to admit that although there are not many academies in this world, the quality of students from the higher academies is quite good.

This is probably due to the teaching philosophy that pursues quality.

After Emma's screening, the final promotional scripts presented to Lorant were well-crafted and, most importantly, highly accessible. There was no overly complex language or overt display of literary flair, making them very suitable for widespread public promotion.

After all, most ordinary people are illiterate, and they struggle to express themselves without resorting to profanity. Making them listen to an ornate script is obviously overestimating them.

Fortunately, with the recruitment standards of the Beast Pet Shop, those who are all talk and no substance can't even make it past the door.

Lorant made a few suggestions to make the scripts more conversational and relatable, as though the two artists were casually conversing with friends or someone they knew, introducing the whole Blue Star domain.

A few days later, Emma sent the revised manuscript to the siblings, asking them to thoroughly study, memorize, and internalize the material.

Accompanying the manuscript to Blue Star territory were two experienced stage actors.

These two actors were quite popular among the noble circles of Holland.

Lorant thought the current stage plays were pretty basic, with neither the stage settings nor the scripts being particularly impressive.

However, they were still a rare form of entertainment in the upper echelons of the empire, making these two actors quite popular, often invited by lesser nobles to their banquets.

Lorant had brought them in to mentor Garten and his sister.

Once everything was ready, the siblings headed to Blue Star territory.

They were accompanied by a large group of monster shop employees and several FullShells.

These FullShells had been separated; the one handling the broadcast followed the siblings to the Blue Star village, while the one with the large projection capability was taken by the employees to different cities.

The monster shop's moves couldn't stay under the radar.

Nor did Lorant intend to hide them. With the monster egg in his possession, Lorant grew more and more overbearing.

What the monster shop intended to do was clear to anyone who thought about it.

Such open recruitment would normally not be welcomed by the existing lords, as even if they didn't care much about the commoners, they knew that if all the commoners went to Blue Star, they'd be as powerless as the monarchy.

As lords, would they have to till the land themselves?

But they had no choice. Lorant, as the leader of Blue Star, had a very good relationship with the Imperial Council and the Princess, currently in a honeymoon period.

Since the Princess became a true royal member with the help of Blue Star, half of the power of the Imperial Council was effectively in the hands of Blue Star.

Daisy, though not a total puppet, had more power than the previous regent but was still largely controlled by Blue Star.

Often, whenever Blue Star made a demand, she had to find ways to meet it, even if Lorant didn't explicitly threaten her, Daisy had to carefully consider the relationship between the two parties.

With this surface-level official backing, Lorant's open recruitment activities proceeded more smoothly.

Some city leaders expressed dissatisfaction with Blue Star's 'shameless' actions, but it was limited to dissatisfaction.

Blue Star didn't just lean on the Imperial Council's puppet.

The true strength of Blue Star was its own power, which was the real source of its strength.

Therefore, when facing Blue Star, these people seemed somewhat powerless.

They could only watch as their strong neighbor, like a robber, entered their house and took their precious belongings right in front of them, yet they were powerless to stop it.

Sometimes, they even had to help the robber carry the bag containing their money, smiling to make it easier for him to grab their stuff.

Some city leaders indeed showed a defiant attitude, but they were from small cities.

Far from the emperor and not planning any cooperation with the monster shop, they had a 'dead pigs unafraid of boiling water' attitude.

Lorant wasn't bothered. The monster shop could now flex its muscles anytime, anywhere. He directly sent people with monsters to protect the employees, bypassing the city leaders to prepare the groundwork in their cities.

Those city leaders who tried not to cooperate never expected Lorant to act so 'unreasonably and aggressively,' completely contrary to the previous image of the monster shop.

They could only gape as Blue Star's employees strutted through their cities right under their noses.

Among these people, there were naturally many who possessed powerful abilities.

The protective forces dispatched by the pet shop served more as a deterrent, almost as if provoking them.

'Come on, hit me if you dare! If you dare to lay a hand on me, you'll be the one buried on Steel Mountain Ridge!'

Faced with such a behemoth as the pet shop, these people quickly chose to prioritize their lives over their pride.

Lorant didn’t care what those dramatic folks were thinking; he intended to launch an unprecedented promotional campaign in the most central and bustling areas of various cities.

To officially bring the FullShell into the public eye and simultaneously gain strong support for the ongoing work at Blue Star.

Before the FullShell officially made its debut to astonish the world, Lorant first conducted a series of internal pet activities in various cities under the guise of 'Celebrating the Second Anniversary of the Birth of Pets.'

The pet shop's anniversary had already passed, so this celebration served as a substitute, as there was no suitable major holiday recently to use as a pretext.

Lorant had lost a lot of time in his search for materials to breed the MagicEater Sprite.

Spring had arrived, marking the passage of another year.

But these small problems didn’t faze him; for Lorant, any day could be a commemorative day if needed, and as for reasons, there were plenty!

Like this time, Lorant prepared to conduct a celebration across the pet shop under the banner of the birth of pets.

The specific pretext was the day the first pet, the first Glassy Ice Flame Dog, officially appeared in this world.

This day was unknown to the vast majority of people, so Lorant could declare it to be any day he chose, and no one could question him.

Oh, except for the witch who came specifically to curiously ask Lorant.

"Little Yi's birthday isn't this day, is it?" Stephanie's face appeared in front of Lorant's Wulu Shell, and Lorant could tell that the witch was genuinely curious about this matter.

Lorant just smirked and made up an excuse to dodge her question.

Using this as an excuse, pet shops in several cities launched a new round of parade and promotional celebrations.

The traditional and unique floats of the pet shop reappeared in people's view after the Blossom Festival, now in spring but not yet in the height of summer. It was the perfect day for a float parade.

During the time Lorant was absent, whether it was the pet shop's anniversary or various important holidays, cities with pet shops would have such float parades and small-scale pet exhibitions.

The city dwellers had grown accustomed to these float parades.

However, even so, whenever there was a pet shop float parade, the residents of the city would happily follow the floats and enthusiastically move around the city.

This was not only because of the exquisite decorations on the floats and the rare pets that attracted them, but also because each float parade was unique, keeping things fresh.

More importantly, whenever there was a float parade, the pet shop handed out free food to everyone who showed up, much like the church.

But the food was not the simple, perfunctory rye cakes mixed with dirt and plant roots that the church provided. The pet shop ensured that even if the portions were small, the taste and quality were guaranteed.

For those who rarely had the opportunity to taste such delicacies in their daily lives, this was a great opportunity.

Even a small bite was worth it, right?

Because of this difference in food distribution, only the city’s poorest, barely scraping by, enjoyed the church’s events, but the range of people who liked the pet shop's activities was much broader, with a large portion of the city participating each time.

So whenever the pet shop held an event, the entire city would become quite lively, which was naturally a great opportunity for Lorant to attract people's attention.

Lorant and Lancelot strolled leisurely through Mauplan’s streets; it had been a long time since he last visited this city.

Although the City of Knights is right next to the Beast Shop, or rather the Beast Shop is part of the City of Knights, Lorant seldom comes here.

More often, he would teleport directly to Holland or roam aimlessly through other cities.

After all, what can be bought in Mauplan can definitely be found in Holland, and as the central hub, Holland is more prosperous than Mauplan.

For Lorant, distance doesn’t matter with teleportation.

This time, Lorant could see that Mauplan has changed significantly.

As one of the cities that recently purchased the urban renewal system from Blue Star, Mauplan received some special attention from Lorant.

Among all the cities, Lorant chose to prioritize the renovation of Mauplan with his engineering team, and the basic renovation work was finally completed recently.

This is mainly because Lorant is still disturbed by Mauplan’s awful conditions.

He clearly remembers that whenever he needed to enter Mauplan, he would first attach bark to his shoe soles outside the city.

If possible, he naturally hopes that this city, where he theoretically resides, can be cleaned up as soon as possible, making it truly walkable.

Of course, Holland, which he actually visits the most, has also begun its urban renewal at the same time.

The renovation of Mauplan is not yet fully completed, but at least it has made noticeable progress externally.

The streets and houses on both sides are being renovated in various ways, with tall screens shielding each house.

Although it would be a huge task to fully renovate the roadside houses, taking a long time, at least it’s off to a good start.

As for the road repairs and the handling of some public facilities along the streets, that is the Imperial Parliament’s job, and this part is the most complete.

The Imperial Parliament isn’t completely useless.

Lorant mused as he walked on the stone-paved street.

Today, he and Lancelot still chose to enter Mauplan on their Windbreaking Horses.

To Lorant’s surprise, the city is unrecognizable from his memory.

Although the cleanliness of the city is nowhere near as clean as Blue Star village, at least Lorant doesn’t mind walking here as much.

This is definitely a good trend.

Both for Lorant and for the ordinary people in the city.

In the past, Mauplan was filthy, reeking of a foul stench everywhere, which the country folk who idealized the city called the 'city smell.'

But no one could deny how disgusting the so-called 'city smell' was.

After all, those intensely fragrant flowers have become the standard for all city noble lords and practitioners.

Anyone who could afford it would pin a freshly picked, strongly scented flower on their collar to try to fend off the overwhelming stench.

Besides being disgusting, the most terrifying aspect of such an environment was that it constantly bred various bacteria.

It was simply a hotbed for viruses.

Lorant clearly knows that the reason why there hasn’t been a large-scale virus outbreak in this world is entirely due to the existence of beasts and magic.

In the lives and world of ordinary people, animals play no significant role.

Therefore, as he remembered, a plague or the Black Death that swept across the world would not easily occur here.

At the same time, due to the existence of the church, even if some bacteria here develop into an epidemic, it can be stopped very quickly and effectively, but this is no excuse for people to let filth pervade their lives.

At least Lorant knows that in the corners of the city, there are indeed many people who, due to various strange diseases and poverty, suddenly lose their lives after falling ill, unable to seek help from priests.

After the city is cleaned up, at least one or two out of every ten of these people should survive.

At the same time, a clean city can effectively boost fertilizer production.

The 'soil' that has accumulated in the city for years has kept many fertilizer factories operational for some time.

The city's water and sewage system and the fertilizer production factory are sold as a package.

Lorant, adhering to the principle of helping people to the end, did not offer a choice to those who might lack foresight.

This effectively prevents those short-sighted individuals from making irrational choices.

If you want a fertilizer factory, you must buy the city system, and vice versa.

Bundling the two not only significantly increased the price, but Lorant also believes it’s definitely beneficial for the buyers.

On one hand, the garbage cleaned from the city and the waste from the sewage pipes won’t cause secondary pollution and can be reused.

On the other hand, the emergence of fertilizer factories will significantly boost agricultural development.

Lorant doesn’t believe any lord would still refuse to use these new fertilizers on their land after having a fertilizer factory in their territory.

And any farmland using fertilizer will definitely be more productive than traditional farmland, yielding more crops.

Thus, as the number of fertilizer factories increases and their coverage expands, the number of hungry people in the world will likely decrease.

This is the greatest change Lorant hopes fertilizer will bring to the world.

Like Mauplan now, the entire city is much cleaner, and the air is fresher.

Though many edge areas remain uncovered, the main city area has already achieved a degree of Blue Star village transformation.

The fertilizer factory outside the city has also begun operating and is continuously producing fertilizer, expected to be in use after this spring.

At that time, the vast farmland outside the city will see a significant increase in production.

Lorant has already prepared enough students with agricultural knowledge and practical guidance from Blue Star for this process.

When the busy farming season begins in a few days, these students with agricultural knowledge will enter the farmland to provide practical technical guidance to farmers.

It’s a truly considerate one-stop service.

I’m such a good person! Lorant proudly puffed out his chest.

He believes the influence of these large human cities this year will far exceed that of a remote village like Blue Star.

By next year, no lord should let their territory remain in such a backward and inefficient production mode. At that time, everyone will open their arms to this city system and chase it madly, just like practitioners chasing beast pets on weekdays.

Though this promotion process may seem slow, requiring years of influence and practice to achieve.

But Lorant thinks it’s all worth it. Using force to enforce can only produce temporary efficiency, but it cannot bring more long-term benefits.

Only when people willingly accept Blue Star's products and embrace its philosophy can the impact brought by Blue Star be more far-reaching.

Lorant has always believed that only by making the other party willingly use these products can Blue Star's influence truly penetrate more deeply.

He has the patience and experience to build this new world as if it were his own home.

Walking through Mauplan and seeing the changes he’s brought to the city, Lorant feels a deep sense of joy.

Of course, the vibrant city before Lorant today might be primarily because it is the last day of the pet shop parade in Mauplan City.

Countless families have gathered at the knight square in Mauplan.

In all eight districts of Mauplan, the same scene plays out in each central knight square.

The square Lorant and his companion arrived at is the knight square in the district where the knight academy is located.

Thanks to the knight academy, this is also the liveliest area in the entire city, with significantly higher vitality than other areas.

Whenever Lorant visits Mauplan, he’s usually in this area.

The knight square is already decked out with lanterns and colorful banners, and three floats are slowly rolling toward the square from different streets.

Following the floats are countless ordinary folks, some happily watching the singing and dancing performers on the floats, while others eagerly wait for Blue Star to hand out food after the parade.

More people are strolling leisurely and chatting with those nearby, occasionally bending down to pick up one or two flowers spat out by the Spitroot.

Fragrant flowers carpet the ground, creating a beautiful scene.

Some girls who love beauty carefully pick out the prettiest flowers and tuck them into their hair.

They might usually struggle to get by, with no other thoughts besides living day by day.

But at this moment, amid the flowers, no matter what kind of life they usually lead, they are now filled with a romantic atmosphere.

Even if this bit of magic fades like the flowers after a while, as if it never existed, the fragrant scent will linger on the girls' fingertips for a long, long time.

When the three floats slowly converge in the central square, the tall Windbreaking Horses follow close behind and begin to maintain order in the square.

Students from the knight academy ride on the Windbreaking Horses, their sharp eyes scanning the crowd, deterring would-be thieves from taking advantage of the chaos.

Normally, these petty thieves aren’t the concern of these promising knight students, but today is different. Today is Blue Star’s ceremony, and Lorant won’t tolerate any disruptions.

Those who attempt to steal here will pay the price.

Even now, the students of the knight academy still love these temporary jobs at the pet shop.

Once these jobs appear on the campus bulletin board, they are immediately snatched up.

The generous pay is the easiest way to earn extra cash for these students who cannot venture into the Black Forest for long periods.

The crowd following the floats quickly fills the vast square.

However, the usual snack handout didn’t start right away. The three floats stopped in the center of the square, and with the patrolling Windbreaking Horse knights around, it seemed like there was some special activity.

This suddenly excited many people. To them, the pet shop has always meant surprises, and Blue Star has never disappointed anyone in delivering surprises.